Pick up an industry magazine, read an industry blog and it won’t be long before you come across some kind of list of the best designers in the industry (and let’s face it, there’s no shortage of list based blog posts out there!). The problem I have with these lists is, while they often do feature some good designers, they are almost always centred around the most prominent bloggers. And there’s a difference.
I love to read design blogs and there are some very good ones out there. There are an awful lot of that offer all kinds of advice and ideas to people in the industry. I respect that, it’s great to give something back. Unfortunately there seems to be little separation between designing and blogging about design.
Most of the prominent web designers out there, the ones who I see appearing in the industry magazines on a regular basis have what I consider to be average portfolios. I’m not going to name names as this post isn’t about that, it’s about looking beyond the best design bloggers, it’s about really finding the best designers out there. The truth is, most of the designers I really respect, those that consistently produce excellent work aren’t blogging about design, they’re creating it and for that very reason they’re often overlooked.